Our stories

Tokmanni, with its 200 stores and the red buckets, is part of Finnish popular culture. “We are a low-cost store and proud of it,” says Veli-Pekka Ääri, Marketing and Communications Director of Tokmanni. “Mister Tokmanni of our advertisements is an international negotiator who travels worldwide looking for bargain products for Finns.” Tokmanni’s head office and […]

Skand Oy’s electric scooters are ridden all year round. In addition to Nordic seniors, the customer base includes young city dwellers and professional drivers, such as food couriers. Last year, the Nurmijärvi assembly plant completed more than 2,000 vehicles, and sales are growing fast. Why get an electric scooter for Northern climates?  Skand’s CEO Elias […]

“We are a medium-sized logistics operator in Finland. What makes us the best is that we do what we promise and never promise what cannot be done. We discuss and think with the customer how we can plan the services in such a way that they can also be implemented”, says Jarno Hanhinen, CEO of […]

Confectionery pH7 produces colourful and sweet macarons and other delicacies in its production facilities in Tuusula. One can say that the company’s business rises like yeast. What does Toni Rantala, owner of pH7 and judge of the “Koko Suomi leipoo” television baking competition, consider the basis of success? “I learned to make macarons while studying […]

The office of Elam Oy, which manufactures building boards, is covered with various wood veneer patterns up to the ceiling. The company is in Mäntsälä, but the customers, interior design professionals, are mainly in the capital region. How are customers reached, and how have methods developed over the years?  “We started marketing development six years […]

Sweat beads on the kiln operator’s forehead at Finemal Oy. The work is physically demanding on a summer’s day next to the 820-degree heat source. When lifting metal objects, the hands rise above a 90-degree angle, which strains the shoulders. The same situation applies to spray painters. The employees asked if the company could try […]